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Policy Statement Regarding City of Glendale Social Media Pages
The City of Glendale provides social networking links for informational and marketing purposes only and assumes no responsibility for the content or management of information not posted by the City.
City of Glendale on YouTube
The award-winning shows from Glendale 11 have gone viral. Viewers can now find and share their favorite Glendale 11 shows and videos on the cable channel’s new official YouTube channel – www.youtube.com/myglendale11.
The channel, which joins the city’s growing network of social media outlets, serves as an online hub for Glendale 11’s programming to the YouTube audience. An ever-updating library of videos will be available on a regular basis, and fan favorites will continue to show up in the rotation. The channel allows worldwide users of this widely popular Internet tool to connect with the city of Glendale as well as see firsthand all it has to offer.
The launch of this channel also gives the city the opportunity to capitalize on viral video marketing, allowing users to share great Glendale 11 videos they see and pass them along, thus exposing more viewers.
“YouTube is a great medium to use to showcase our award-winning programming,” said Julie Frisoni, assistant deputy city manager. “Sharing Glendale 11 videos online also exposes a potential worldwide audience to the benefits of visiting, investing and living in the City of Glendale.”
Glendale has also joined Facebook and Twitter as ways to market and communicate important information. Glendale is one of a few Valley cities using these free, online social networking tools to reach out to residents and one of the first in the West Valley to have a presence on Facebook, Twitter and YouTube.
Get the Latest Glendale Info on Twitter
Twitter is a free, online social media outlet that allows people to register to get instant updates from a variety of sources. Users can receive updates by following the quick and easy steps to create a twitter account and then selecting to “follow” GlendaleAZ.
Users will get short one- or two-sentence updates sent out by the city on a variety of topics ranging from exciting sports announcements to important service dates and city programs. The updates are sent to users through short emailed messages to your personal Twitter account. There is also an option to select the mobile phone feature to receive the messages (which are referred to as ‘tweets’) on-the-go.
“We are learning and recognizing that the trend of receiving information reflects more of a ‘what’s happening now’ society,” said Julie Frisoni, assistant deputy city manager. “Social Media is what many of our residents and visitors use to stay connected and it allows us to promote vital information to a wider audience.” Click here to go to our Twitter page.
Social Media Outreach Includes Facebook
The city’s Twitter page is Glendale’s latest addition to its social media outreach efforts. In January 2009, the city launched its official Facebook page.
Facebook allows users to learn and connect with Glendale in an interactive environment. The popular social media tool has also allowed the city to reach out to millions of Facebook users and post informative content, as well as photos of the city, popular events and links to the main city Web sites. Facebook users can also watch a variety of highly produced videos from the city’s award-winning TV station, Glendale 11.
Users can find the city under the geographic groups section of Facebook and join the city’s group. You must have a Facebook account to join the group, but do not need to be a member to view the content or watch the online videos.
Glendale is one of a small handful of Valley cities using these free, online social networking tools to reach out to residents and one of the first in the West Valley to have a presence on both Twitter and Facebook. Click here to go to our Facebook page.
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